I ran across a pizza offer from a local shop this week: A large pizza with up to eight items for $10. Wait, what? Eight items? How do they make any money at this? Well, I, for one, like the offer. I think it’s a risk worth taking on the shop’s part. Here’s why:
- Multiple people can’t possibly agree on 8 items (“I hate black olives!”)
- Most people can’t even think of 8 items
- The shop can cut back on each of the toppings ‘cause there are so many toppings. We’re talking like 3 olives here…
- With that kind of offer, it doesn’t have to be very good
So yeah, throw the offer out there.
It doesn’t take a genius to figure this stuff out.
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