The Oscar Meyer Wiener Mobile was in town a couple of weeks ago. It was parked in front of our local grocery store. People lined up to see it. The line ran right along a major highway, so everybody saw you if you were in line. There were quite a few people with kids in line to see the vehicle – they let you look inside and stuff and take pictures.
But I did not sense a pattern of people who beat a path into the store to buy hot dogs, no. And I think I know why. There was no mascot. No wiener man. A good mascot would have those lured at least the kids into the store to pick up an 8 pack of Oscars.
They would have no problem finding a someone to be the mascot, ‘cause most of us grew up wishing we were an Oscar Meyer Wiener. I know I did.
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